Fuji Xerox's CSR

Basic CSR Policies

We, at Fuji Xerox, believe that our corporate social responsibility is the pursuit of corporate quality that we should maintain in order to accomplish “Mission Statement.” In July 2007, we consolidated the concept behind CSR and drafted our basic CSR policy enabling Fuji Xerox and its affiliates to work together in enhancing CSR-related activities.

Basic CSR Policy

1. Thoroughness in Achieving Basic Corporate Quality
2. Activities Conducted With the Highest Priority on Customers
3. Expansion of Application Scope

Thoroughness in Achieving Basic Corporate Quality

Corporate quality at Fuji Xerox consists of basic corporate quality and attractive corporate quality. Basic corporate quality denotes the temperament and ability to satisfy the fundamental qualities of a company in addressing the requirements from the society such as legal compliance and profit generation. Attractive corporate quality, on the other hand, is the temperament and ability that enables the company to offer excellent values. Even if the attractive corporate quality is at a high level, the company cannot be considered as satisfying its social responsibilities unless it meets the fundamental requirements including compliance. Towards that end, we intend to first ensure basic corporate quality and then pursue attractive corporate quality for creating values unique to Fuji Xerox.

Improving corporate quality to deliver added value to stakeholders

Activities Conducted With the Highest Priority on Customers

For Fuji Xerox, which depends on after-sales service for most of its revenue and profit, the business foundation essentially rests on a lasting relationship with our customers. Moreover, by assisting the customers to improve their corporate quality (namely their CSR activities), Fuji Xerox believes that we can create values not only for the customers but also for their stakeholders. We, at Fuji Xerox, strive to act with utmost priority on our customers, through provision of products and services including environment-conscious products that offer solutions to social issues, while paying close attention to all our stakeholders.

Values we offer to our customers eventually lead to values for stakeholders.

Expansion of Application Scope

The basic concept of corporate quality begins from the awareness that a company is a social public institution. At Fuji Xerox, the scope of CSR is not just limited to the company and its affiliates but is extended to include our business partners, customers and all the way to the society with the aim of expanding the contributions to society.

Expand the scope of coverage of CSR

To Improve CSR

Fuji Xerox has incorporated CSR evaluation and related feedbacks into its management process. The company is promoting CSR through the processes described below so that it will take root and it is currently in a process to build a mechanism for that purpose.

Fuji Xerox carried out a CSR-related survey on a trial basis in FY2008. The survey is aimed at quantitatively grasping the degree to which our business activities have succeeded, in real terms, in responding to the expectations and requirements of the various stakeholders (customers, employees, global environment, business partners, local communities, shareholders, etc.) in the society, and utilizing that information in preparing strategies. The survey will be carried out once every year at Fuji Xerox and all its affiliates.
We will conduct a formal survey - CSR Survey 2009 - in FY2009 reflecting the results of the trial. Furthermore, the analysis of the survey outcome will be used to prioritize the issues we should be addressing and to clarify the important CSR themes, which would then be reflected in our medium-term management plan and the plans for the various function-based divisions. We aim to improve the corporate value of Fuji Xerox and its affiliates by repeatedly and continuously improving the following steps.

Overall flow of corporate value improvement

①	Carry out a CSR survey once a year to grasp as to what degree the endeavors of Fuji Xerox and its affiliates have been able to respond to the external requirements (evaluation). (Monitoring/survey/audit)
②	Disclose information related to Fuji Xerox's business activities through the Sustainability Report and other forms to enable communication with the stakeholders. (Communication)
③	Identify issues that should be addressed by Fuji Xerox and all of its affiliates as well as individual issues based on the tabulation and analysis of the CSR survey and the outcome of the communication with stakeholders, and use it to clarify the priorities for future actions. Based on this result, important CSR themes for the Fuji Xerox and its affiliates are presented to the management for final decision. The decided items are then reflected in the medium-term management plan and individual plans for the functions and then implemented. (Feedback)
④	Corporate value is improved by repeating the above process every year.

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